Monday, November 28, 2005

BREAKING NEWS.....

“Aaj Tak, again for the fifth consecutive year, has won the Best News Channel Award.” I know this has become month old news but I want to know what is so special in this news channel that it has again won this award?

What Aaj Tak do? It has a preference for circumlocutory the same news rather than forthright expression.

Now just take the last day incident that was on the air. ( Plz do not kill me if you are a die-hard fan of Mr. Amitabh Bachchan.) I agree it was shocking news for all of us that, The King of Bollywood, Mr. Amitabh Bachchan had got admitted in the hospital. Our blessings are there with him. We all Indians adulate him like anything and no doubt it is normal for any Indian to take this news seriously. After all, for some he is a role model and his 14-15 films are there on the floor which will be on air by next year. So, definitely it was a serious matter for the public and a lot more serious for the producers of his movies in which he is working(he had a stomach ache.)

But, I am not able to understand one thing why these news channels especially Aaj Tak made this a big issue. For Aaj Tak, it was breaking news and for the whole evening till late into the night, they showed only this on their channel.

India has won the fifth ODI against South Africa in Mumbai wasn’t a big news for them. Uma Bharti again started lamenting about Shivraj Singh Chauhan being elected as the new Chief Minister of Madhya Pradesh by the members of legislative assembly and elite party members, wasn’t a big news for them. What was the BIG NEWS?-BIG B IN HOSPITAL.

Same was the case with Star News and India TV.

Arrey, doctors have said this thing already that Mr. Bachchan is perfectly alright. He came to the hospital just for the routine checkup and there is nothing to worry about that. Then, why does this MSM not want to understand this simple and little thing? And this is not for the first time that they are making a small issue a big one. Remember, that whole Greg Chappell and Sourav Ganguly issue, that wasn’t so much a big thing but finally it ended up becoming a topic for National debate, Thanks to the news channels especially these Hindi news channels.

Can anybody tell me, on what basis the news channels get these BIG NAME AWARDS?? On the other hand, the English news channels like NDTV, CNBC, and Headlines Today, who believe in telling and showing the right news in a right way and that too with forthright expression, never get any.

These Hindi news channels have caught the pulse of Indians and they know this very well that we Indians love to hear good things, to be more precise masaledar khabar.

But, one thing is for sure if you want to irritate somebody just tell them to watch these awarded channels or if you yourself want to get irritated, again watch out the same. And what would be the result? a little information and lots of painkillers for your headache…))

4 comments:

amrit said...

We do know why do these news-channels do this to us, don't we?

It's all about what the junta wants. Junta (the majority) is interested in listening more about Big B than may be Uma Bharti or Shivraj Patil, and this they know fairly well!

I do find these news channels irritating and seldom watch them. Let them get whatever awards they want to; if they suck, they just suck!

Sneha said...

@ amrit

First of all, thanks for your comment and I totally agree with you that it's all about what the junta wants.

Arjun said...

In the five odd years that aaj tak has been at the top spot.. it has brought up a revolution in the psyche of people. It was good in the beginning... but lately, it has started being absurd and irritating.

Today's news update on aaj tak.
1. Amitabh Bachhan ne akhbaar padhne ki ichha jatayi.
2. Abhishek ko pita ke aage jhukna pada... amitabh ne akhbaar padha.

Take my word. Day after tomorrow's breaking news would be:
UMA BHARTI KO BHAJPA SE NIKALA GAYA.

See... I broke the news.

Another funny feature is their daily special -vishesh... particularly the titles they use.

Arjun said...

Hey cool skin you got...

can I borrow??

actually I did!

Sorry!